Designer | Planner | Analyst

Artistic Direction Package

Developing creative concepts and cohesive visual strategies that inspire and engage.

What’s Included

🔹 Creative Concept Development

  • Establish a unifying creative vision for campaigns, reports, events, or branding initiatives
  • Align design direction with organizational mission, audience, and goals

🔹 Visual Strategy & Branding

  • Build style guides covering typography, color palettes, imagery, and tone
  • Ensure consistent visual identity across print, digital, and in-person communications

🔹 Art Direction for Publications & Reports

  • Oversee the design and layout of major reports, studies, or strategic plans
  • Provide direction on photography, illustration, and mapping to support storytelling

🔹 Event & Campaign Creative Support

  • Curate the visual look-and-feel of community events, conferences, or outreach campaigns
  • Coordinate design assets (posters, signage, presentations) for cohesive impact

Who It’s For

  • Nonprofits & advocacy groups needing strong creative direction for campaigns
  • Government agencies producing high-profile publications or engagement events
  • Universities & research centers publishing reports or hosting conferences
  • Businesses & consultants seeking a professional, mission-aligned visual identity

Why Work With Me?

With a background in urban planning, design, and communications, I bridge technical expertise with creative storytelling. My work includes designing policy reports, public engagement campaigns, and outreach materials that communicate complex ideas in accessible and compelling ways. I specialize in creating visual strategies that unify projects — ensuring that every element, from maps to graphics to typography, works together to amplify your message.


Contact Me

hello@alexrau.blog
Portland, Oregon